The Company's International Competitive Advantage: A Journey into the Realm of Knowledge
"The Company's International Competitive Advantage: The Role of Knowledge" by Marcin Soniewicki is a captivating exploration of the intricate relationship between knowledge, globalization, and corporate success in today's dynamic world. This book delves into the profound transformation of the global economy, marked by the exponential rise of knowledge resources. Soniewicki unveils how these shifts impact modern companies, especially those with a global footprint. He meticulously analyzes the opportunities and challenges presented by the knowledge-based economy, highlighting the pivotal role of knowledge management in achieving sustained competitive advantage. Drawing on both theoretical frameworks and empirical research, the author meticulously answers the crucial question: How can companies navigating the complex landscape of internationalization effectively develop and manage their knowledge resources to gain a competitive edge? The book unveils the innovative Dynamic Knowledge Orientation model, a powerful framework for achieving long-term competitive advantage, providing valuable insights for managers, business students, economists, and anyone seeking a deeper understanding of the knowledge-based economy, knowledge management, internationalization, and the intricate journey to achieving corporate success in the contemporary business environment. Marcin Soniewicki is a distinguished scholar with a deep understanding of the dynamic interplay between knowledge, globalization, and corporate strategy. His work resonates with both theoretical rigor and practical relevance, providing invaluable insights for anyone seeking to navigate the complexities of the modern business landscape.
| Wydawnictwo | Difin |
| data wydania | 2015 (data przybliżona) |
| ISBN | 9788380850552 |
| liczba stron | 188 |
| kategoria | biznes, finanse |
| język | angielski |
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